Customer surveys allow your organization to get input directly from your customers

Our competitive marketplace requires organizations to listen to their customers. A customer survey provides management with an assessment of how your customers think, act, feel, and behave. Through this research, your employees can inform you how you compare to major competitors, sharing their perspective on the organization's strengths and challenges. By providing operational and strategic insights into your business, a survey assessment will answer the following questions:

  • What are customers' perceptions of your corporate or product brand?
  • What is the likelihood that current customers will purchase again?
  • What can be changed to improve the overall customer experience?
  • How does your organization match up to others in the industry?
  • What do TNS Customer Surveys offer?
    • Overall satisfaction analysis with a specific company
    • Establish a direct connection to individual customer satisfaction
    • Gain unfiltered, candid feedback about your organization
    • Reports provide key measures and recommendations to help you understand your organization's strengths and identify areas for improvement
    • The report additionally compares and summarizes participation results, engagement results, and overall category/item comparisons for the industry
    • Information supports efforts to improve individual and team performance by giving leaders the keys to making a positive difference for employees and customers
    • Provides insights into your customers' view of your products, services, pricing and business relationship
  • The TNS Advantage
    • TNS' consultants work closely with your team to understand your business objectives and identify which customers to include in the survey
    • Since customer surveys typically are not anonymous, management has the ability to develop a customer knowledge database to track responses